On November 21, 2020, Bayadera Group celebrates the 29th anniversary of the founding of the company!
On November 21, 2020, Bayadera Group celebrates the 29th anniversary of the company founding!
2020 is not over yet, but we are ready to share the results! Bayadera Group remains the leader of the Ukrainian alcohol market and one of the largest exporters. Now the company is the only producer of a wide range of alcoholic products in the country, namely the production of vodka, cognacs, wines, vermouths and sparkling wines. More than 30 national brands are produced by powerful enterprises of the holding: National Alcohol Company, which produces the best grain vodka, one of the key Ukrainian producers of natural wines - KOBLEVO Winery in Mykolaiv region and the classic cognac producer - Mykolaiv Cognac Plant.
Since 2008, Bayadera Group has been holding unconditional leadership in terms of vodka sales on the Ukrainian market with a market share of more than 30% thanks to TM HLIBNY DAR, KOZAK, FIRST GUILD, VOZDUH, etc.
According to analysts, Bayadera Group has produced 36,818,648,150 liters of vodka from 21.11.19 to 21.11.2020. According to official data from САТ, during January-September 2020, 7.6% more vodka was produced than in 2019.
During the period from November 2019 to November 2020, there was a significant expansion of the export direction and an increase in the export map to 45 countries. Ukraine presented national brands on the African continent: HLIBNY DAR, KOZAK, FIRST GUILD and CELSIUS in Tanzania, Uganda and Eritrea.
Now, the export of national vodka is actively promoted in the markets of the USA, China and Asia. According to CAT 2020, there was an increase in the export of Ukrainian wine produced by Bayadera Group - by 18.8 thousand decaliters compared to the same period for 9 months in 2019. Also, the holding is one of the TOP-3 exporters of vodka. The share of vodka exports among all exporters of Bayadera Group is 17.3%.
The main task of the holding for 2021 is to develop the import direction, where today a 40% increase in sales has been recorded, thanks to cooperation with the British company DIAGEO. During the period from January 1, 2020 to October 31, 2020, the number of bottles of spirits that were imported by Bayadera Group into the territory of Ukraine was 6,019,819 bottles. The bottling of alcoholic products in Azerbaijan, Turkey and Uzbekistan has also become a significant achievement.
One of the important strategic steps of the company was the launch of the wholesale network WINE WINE, which provided consumers with the best price in the country for imported alcohol https: https://winewine.com.ua
We are glad to state the fact that Bayadera Group ranks 1st in terms of grape processing. In 2020, KOBLEVO winery harvested and processed more than 9,500 tons of grapes. And the vineyards of the enterprise today comprise more than 2000 hectares of vineyards and remain the largest in Ukraine.
According to the State Fiscal Service of Ukraine, Bayadera Group holding remains the largest taxpayer in the alcohol industry. We remain faithful to the high standards of production and image of a unique exporter of the best Ukrainian grain vodka abroad.
We are growing and strengthening the country's economy!